In response to the national strategy of rural revitalization and educational equity, and to provide support for children in remote areas, the Shanghai M&G Foundation and the Xiucheng Academy have jointly launched the “Thriving Future” Fund. Through continuous educational support, supplies support and long-term cooperation mechanisms, the fund aims to create more growth opportunities for children in remote areas, help them realize their dreams, and promote the development of rural education.
From March 7 to 9, 2025, the “Thriving Future” Fund organized a team of volunteers to go deep into the Sijiyoumei Naituo Primary School in Zhaojue County, Liangshan Yi Autonomous Prefecture, Sichuan Province, to carry out the first philanthropic event for the school. The fund donated down jackets, shoes, stationeries including schoolbags, rice, cooking oil and other supplies to the school to help effectively improve the living conditions of students there. Meanwhile, it signed an in-depth cooperation agreement with the Liangshan Education Foundation to jointly promote the development of local education.
